ARE YOU OVERWHELMED AND UNSURE OF THE STEPS TO TAKE
TO GROW YOUR LAW FIRM ONLINE?
There is an exact roadmap that successful law firms and businesses follow to grow online. Taking these steps in the right order can ensure that you increase your law firm’s online visibility effectively, efficiently, and successfully. Following this roadmap will allow you to showcase your expertise, authority and trustworthiness to both your potential clients AND Google.
Where are you at on this roadmap?
STEP 1: BRANDING
Branding is everything. Branding is creating an emotional connection to your service or product. The internet is a noisy, cluttered place. You need your law firm to stand out. Branding makes your law firm memorable, and helps your potential clients make it easy to choose you instead of your competitors.
STEP 2: WEBSITE
Your website is your virtual real estate on the internet. Make sure that it represents your law firm, your brand and your services to gain more clients! We only create unique websites for our clients. Before you worry about social media, make sure that you build your own virtual home on the internet to showcase your expertise, authority and trustworthiness to your potential clients and Google.
STEP 3: SEO
After creating a website, you need to make sure that it is optimized for SEO (search engine optimization). To accomplish this, we continuously monitor, refine, and evolve your website to enhance its online visibility to prospective clients. We work on both onsite & offsite SEO, as well as provide 4 long & authoritative blog articles each month to showcase your expertise. We partner with you to select topics to pinpoint and attract your ideal clients.
Additionally, our clients receive a dashboard they can monitor at any time, a monthly SEO report, and a monthly meeting with us to review metrics and the growth of their website that month.
STEP 4: sOCIAL MEDIA
After you have a brand, a website, great SEO, and consistent content, you must develop a social media strategy. While you should never build your virtual home on someone else’s platform, social media allows you to showcase your expertise & authority, and keep your brand top of mind. Ultimately, you want all of your potential clients to stop watching cat videos and scrolling through endless memes, and come to your website, where you can truly display how your legal services can help them!
Final Destination: MORE CLIENTS!
Where are you at on this roadmap?
Schedule a visit to learn how Law Quill can help you grow your expertise & authority online, and gain more clients.
We are a digital marketing agency by lawyers, for lawyers.
We not only understand marketing, we understand the law!